About The Artist

Nicole Scanlon is a freelance artist, graphic designer, and art director based in Rochester, NY. An alumna of State University of New York at Oswego, she earned her BFA in Graphic Design with a minor in Fine Art. Nicole has built a creative career that blends fine art with professional design expertise, bringing together visual storytelling, branding, and artistic expression across a range of creative projects.

My Art

Nicole loves creating with mixed media across canvas, paper, and pottery. Her artwork is rooted in creativity, texture, and expression, and she especially enjoys bringing custom commissioned pieces to life. Seeing a client’s excitement and connection to a finished piece is one of the most rewarding parts of her artistic process.

Graphic Design & Art Direction

With years of professional graphic design and art direction experience, Nicole has led and developed the overall visual style and creative direction for projects, campaigns, and brand initiatives across print, digital, and multimedia platforms. Her work ranges from logo design and branding systems to full-scale marketing campaigns and comprehensive brand guidelines.

Nicole collaborates closely with clients, marketing teams, copywriters, photographers, illustrators, and production partners to bring cohesive visual storytelling to life. She oversees all stages of the creative process — from concept development through final production — ensuring timelines, budgets, brand standards, and quality execution are consistently met.

Her expertise includes approving layouts, photography, typography, and color direction while continuously evolving brand identities with fresh, innovative ideas inspired by current design, advertising, and technology trends.

Clients Worked With

• Constellation Brands

• Treasury Wine Estates

• Wegmans

• Bausch + Lomb

• Corning Incorporated

• River Pools
  

Awards/Achivements

Artist in Benches On Parade 2010
2nd Place Winner of the New Era 59FIFTY Hat Contest 2009
Award, BFA Senior Exhibition (graphic design, digital), Spring 2005
Forum Gallery Restaurant Exhibition (digital illustration), Spring 2005
HCI Exhibition-Human Computer Interaction (poster), Fall 2004
Book Arts Exhibition (sculptural books), Spring 2004
Forum Gallery Restaurant Exhibition (printmaking), Spring 2003
BFA Juried Student Exhibition (oil painting), Spring 2002
High Falls Art Museum Exhibition (mixed media), Spring 2000